The way that food is valued, or undervalued, is a major barrier to the transition to sustainable food systems. The failure to account for and value nature, health, and other issues leads to unsustainable decisions by governments and market players. Often it is in the best interests of actors in the food system to externalize environmental and social costs.
Our efforts aim to strengthen a coalition that brings the value provided by nature to the forefront of decision-making to transform food systems and achieve the Sustainable Development Goals. In collaboration with over 120 champions from government, business, civil society and academia we co-develop a roadmap of action on how food systems decision-makers can measure, manage and reward responsible stewardship of natural, human, social and produced capital.